Use cases
Six marketplaces you can launch this weekend.
Each playbook covers the 30-minute setup, pricing model, vendor onboarding, common landmines, and the exact plugin settings to flip.
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Affiliate marketing
Affiliate link cloaking, without a SaaS in between
One WordPress plugin for branded /go/<slug> links on your own domain. A click count per link is free; referrer, country and device reports, keyword auto-linking and CSV import are Pro.
For: Affiliate marketers, niche bloggers, review-site owners
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Direct ad sales
How to sell ad space on your website, directly to sponsors
Sell your ad inventory to sponsors directly, and run the scheduling, rotation and reporting in WordPress.
For: Independent publishers, niche blogs, newsletter sites
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Self-serve ad platform
Let your members sell ads to each other (and keep your cut)
Self-serve ad marketplace inside your site. Members buy credits, launch their own campaigns, you set inventory + rates. Pro feature.
For: Community owners, niche directory operators, vertical job boards
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Paid classifieds
Run a paid classifieds section like Craigslist or Gumtree
A Craigslist-style classifieds section your members pay to post in. Built-in categories, listings, search, payment. No external SaaS.
For: Niche community sites, hyperlocal publishers, vertical job boards
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AdSense + direct
Run AdSense and direct sponsors in the same slots
Hybrid monetization. AdSense and a sponsor share a slot, weighted by priority, and the sponsor's dates decide when it is in the mix.
For: Niche publishers earning AdSense, transitioning to direct sales
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Full-stack publisher
Stack ads + affiliates + sponsored posts on one publication
Four revenue streams on one publication. WB Ad Manager runs the display ads and cloaked affiliate links; sponsored posts and newsletter slots you sell and track yourself, with a cloaked link counting their clicks.
For: Niche publishers, vertical media operators, newsletter + blog combos